- New Aeon -

Making Daily Wear A Moment.

Curated. Updated. Designed.

New Aeon Collection

Updated silhouette. Same classic fabric. New textural graphics.

A new addition to the Naeon wardrobe - designed for wearability, non-chalant elegance and durability.

Made in two styles for moments when subtlety is key, or when boldness calls.

Release Details–    –

Release Time:

  • NA Circle:
    7:00 PM AEDT, 10 December 2025
  • General Public:
    7:00 AM AEDT, 11 December 2025

Designs:

  • Emblem Heavyweight Tee (3 Colours)
    Off White
    Pine
  • Essence Heavyweight Tee (3 Colours)
    Mercure Grey
    Night
The Ultimate Staple

A New Aeon

Since their first inception in 1904 to their widespread adoption in 1945, the humble t-shirt has always been a part of every wardrobe.

Here, we honour the classic by creating 2 of our own interpretations that harken back to the original's wearability, simplicity & durability.

Welcome, the Essence & Emblem Tees.

Introducing: The Essence Tee

  • The Brief:

    "Design a t-shirt that is contemporary, elegant yet simple. It should remind you of a pair of worn in Chelsea's - reliable, durable, and comfortable. Able to be dressed up, dressed down and everything in-between. Colours should create some interest but not overwhelm the presence of the wearer."

  • The Result:

    A tee that accentuates the wearer's proportions through a cropped, oversized silhouette. Subtle colour choices distinguish between what is the 3D Graphic and what is Aeonweave™ fabric.

  • Details:

    3D colour-complemented graphics on front with new Naeon monogram on centre back. Textured to be visible in varied light but subtle enough to blend in from far away.

Introducing: The Emblem Tee

  • The Brief:

    "Design a t-shirt that is contemporary, bold yet intentional. The design should be recognisable and evoke a sense of authority & elegance, without being overbearing or immature. Colours should accentuate the design or highlight the graphic while maintaining the same emotional signature."

  • The Result:

    A tee with a cropped, oversized silhouette with a large, bold graphic on the back with complementary front design. A balanced yet bolder colour palette accentuates the smooth drape of the Aeonweave™ fabric underneath the graphics.

  • Details:

    Mixed media graphics create a textural break from the fabric, while a red accent adds a vibrant pop without being overpowering on an off-white base. A highly detailed front graphic ties in the design - reminding that while the design is bold, nothing small is forgotten.